March 2012
6 posts
1 tag
Ads that win creative awards are 11 times more efficient at selling stuff than...
– From Blood, Sweat and Ideas:
Work that Works:
Here’s a quote that will make you seem like an a-hole to your clients, but makes the point we’ve all known (or at least hoped for).
[From] a DDB blog citing this research.
The Grandmaster Experiment →
(via Instapaper)
A Field Guide to the Middle-Class U.S. Family -... →
(via Instapaper)